Qualitative research methods qualitative data analysis codes oa code in qualitative inquiry is a word or a short phrase that symbolically assigns a summative salient essence capturing and or evocative attribute for a portion of language based or visual data saldana 2016 ocoding is a process of organizing data into. Mixed method research design conducted the study within the framework of qualitative research approach using qualitative methods for data analysis ignou research methods in economics mec 109 . An introduction to qualitative research published on june 19 2020 by pritha bhandari revised . Since the 1960s there has been a reemergence in the use of qualitative methods and qualitative methodologies have moved in new directions see devault 2007 for an overview so many powerful insightful and influential studies have been published based on these methods eg e anderson 1990 19992011 becker 1963duneier 1999 erikson